Vision & Mission
CMO Solution was founded in 2009 by former software Chief Marketing Officers to match marketing's expanding remit, which has grown to include dimensions such as customer experience, digital commerce, data science, and digital transformation. As marketers shift from building digital ecosystems to create connected experiences, new needs are emerging, built around a customer-first viewpoint, with the creation of personalized, attribution modeling, data sciences, integrated skills at every touchpoint, and stage of the buying journey.
Traditional agencies struggled with the complexities of this broadening scope across technology, business acumen, trends, techniques, and, more importantly, the complexity associated with B2B marketing in a customer-driven hyper-relevance landscape.
Our vision is that marketing agencies will need to evolve to stay competitive and to prove measurable value by supporting client customer personalization initiatives, attribution modeling, collective intelligence, and customer journey analysis.
Our differentiation is our clients as they are the ultimate expression and reflection of our work. Customer-first, customer-led, and customer-centric are not just marketing terms thrown around. They govern our mission, vision, operations, and ultimate our promise. We strive to demonstrate best-in-class performance in-house before we make solutions available to our clients. If an agency expects to pay customers to use its products or services, it should expect no less from itself. Relationships are the result of sustained integrity, transparency, and predictability.
Our mission is to become a leading B2B digital marketing agency for growth-stages technology companies, specializing in customer experiences and community intelligence solutions.